Nyam Nyam Baekho
Nyam Nyam Baekho is a is a collectible series that reimagines the majestic guardian of Korean folklore as a cute, foodie companion. Each figure captures a moment of pure culinary bliss as Baekho discovers the flavors of Korea.
Branding
The overall branding for Nyam Nyam Baekho is built around the original character Baekho (Korean translation: white tiger).
Presenting this brand that feels both premium/collectible and approachable/cute. Here is the breakdown of the brand: